London · Prague · Planet EarthEST. 2009 / N°01

AHEAD

FREYA is a hypermodern, full-service global agency. Brand, content, media, performance, rebranding, strategic transformation. Always first. Always loud.

StrategyBrandContentMediaPerformanceTransformation
StrategyBrandContentMediaPerformanceTransformation
§ 01 - Manifesto

We don't follow.

We've been ahead since 2009.

The world went global. So did we.

2009
Founded
13+
Years of Fenix Awards
100+
Brand transformations
3
Continents
§ 02 - Work

Recent fire.

Concrete & Light
N°01
Architecture House

Concrete & Light

Rebranding · Identity
Crystal Theory
N°02
Moser

Crystal Theory

Content · Editorial
Stage Presence
N°03
Fenix Gala

Stage Presence

Event · Production
§ 03 - Capabilities

Full stack. End to end.

- 01[ on ]

Brand Creation & Positioning

Naming, identity systems and design languages, engineered to scale across markets, continents and platforms. We build brand architecture for a multi-channel, AI-accelerated world - strategic positioning, competitive whitespace mapping and audience psychology, translated into naming systems, visual identity and adaptive guidelines built to flex across digital, physical and emerging environments.

- 02[ on ]

Content Strategy & Production

Editorial direction, campaigns, video and social - stories engineered to perform across algorithmic and human attention alike. We combine editorial planning with AI-assisted production workflows, building content systems that scale output without losing narrative distinctiveness, measured against growth and retention, not likes.

- 03[ on ]

Media & Performance Intelligence

Paid, earned and owned media, planned and measured against business outcomes. Data-led channel strategy, predictive budget allocation and real-time performance attribution, connecting media spend directly to pipeline, revenue and brand equity growth.

- 04[ on ]

Rebranding & Repositioning

Repositioning legacy houses and established brands for their next era. Full brand equity audits, market perception analysis and cultural diagnostics, followed by repositioning strategy and rollout - designed for organisations evolving fast enough to stay relevant in a market being reshaped by AI, new consumer behaviour and shifting trust dynamics.

- 05[ on ]

Sales Strategy & Operating Models

From brand to operating model - we rewire the commercial engine behind it. Go-to-market frameworks, sales enablement, pricing narratives and marketing-sales alignment, built so brand investment converts into pipeline through systems, not guesswork.

- 06[ on ]

Events & Experience Design

From intimate executive dinners to stadium-scale gala productions. Full-cycle event strategy, immersive experience design and production - we tend to work with luxury brands and segments, where design and experience have their prime.

- 07[ ↗ ]

Innovation & Emerging Tech Advisory

Helping brands and leadership teams navigate AI, automation and next-generation platforms without losing brand coherence. Technology scouting, pilot design and integration strategy for marcom teams adopting AI tools, synthetic media and new distribution channels responsibly and competitively.

Provided by The Game Changer - F Major Group

- 08[ on ]

Talent Management & Casting

Sourcing and casting presenters, spokespeople, influencers and performers matched precisely to campaign tone, audience and platform - including virtual and AI-generated talent where relevant.

In partnership with Well Deserved Agency ↗

- 09[ on ]

Data, Insight & Market Intelligence

Competitive analysis, audience research and market intelligence powering every service above. We turn raw signal - market shifts, competitor moves, audience sentiment - into decisions leadership can act on immediately, not quarterly.

Provided by The Nexus - F Major Group

§ 04 - Since 2013

Fenix
Awards.

13 years of winning.

Fenix Awards (based in London) is designed for organisations that take their brand, content and media strategies seriously - from top brands and ambitious scale-ups to leading media houses and communication leaders. Our community includes CMOs, CCOs, CEOs, editorial and media house directors, and strategy leads. Our target is to work with in-house leaders to move our industry forward.

By joining Fenix Awards, you position your work in front of a senior jury, gain visibility among peers and partners, and plug into one of Europe's most influential B2B networks for marketing and media decision-makers. It is a platform built for those who want their communication not only to look good, but to perform and lead the market.

Applications open August 2026 - new global site launching soon.

Become a partner →
2013 - 2026
§ 05 - Trusted by

Brands we have worked with

MoserEdoxČSOBFio BankaKB PojišťovnaWeberCleverlanceBommaPapeloteTAG HeuerPietro FilipiLe & COBelles LettresForum MediaAudi
MoserEdoxČSOBFio BankaKB PojišťovnaWeberCleverlanceBommaPapeloteTAG HeuerPietro FilipiLe & COBelles LettresForum MediaAudi
§ 06 - Group

Part of F Major Group.

FREYA sits inside a collective of independent houses providing business & innovation advisory, deal-making, and brand. Strategy, capital and creative under one chord.

FREYA
Brand & Content
Advisory
Business & Innovation
Deals
M&A · Capital
Ventures
Build & Operate
Kate (rina) Borovanska, Founder
Kate (rina) BorovanskaLinkedIn
Founder
§ 07 - Begin

Let's build
the next icon.

New Business
pa@fmajorgroup.com+44 20 3897 0727
Registered Office

The Game Changer
(Innovation Advisory) Ltd.

71–75 Shelton Street
Covent Garden
London, England, WC2H 9JQ

Studios

London · New York · Prague